Technology

BACKGROUND

Cox Media believe that understanding developments in technology is imperative to forecasting future business trends.

Peter Cox has been an advocate of new technology into Australia from the introduction of commercial FM, to digital satellite transmission, Pay TV, broadband telephony and data services.
In 1979 Peter was responsible as CEO for building one of the first FM radio stations in Australia, 2 Day FM. He was closely involved in selecting the engineers and architects and in designing the studios, control rooms and transmission.
Cox Media advised EDS on their expansion in Australia, Arthur Andersen Media and Telecommunications Group on the potential of the media and communications industries and established satellite technology leader General Instrument (US) in Australia.

GEORGE GREEN
Peter first met George Green when they were both speaking at conferences and George was Managing Director for Scientific Atlanta in Asia and subsequently General Instrument of the US. George was a leading world expert on digital compression and the deployment of MPEG-2 Satellite systems throughout the Asia Pacific region.
Cox Media provided strategic advice to General Instrument, a world leader in satellite digital compression technology, MMDS and cable, on their introduction into Australia. Cox and Green successfully lobbied the Government to have the technical specifications in the 1992 Broadcasting Services Act determine their clients proprietary system for the initial satellite digital compression for Pay TV. General Instrument were successful in gaining the original contract for supply of satellite set top receivers for Australis and cable set tops for Optus.
Cox Media advised on opportunities in the broadband telephony and Pay TV markets in Australia to Green’s company, Pacific Broadband Inc, an engineering design and consulting group providing integrated solutions for broadband networks throughout the Asia Pacific region. Pacific Broadband Inc. provided technical and business advice to Mitsui & Co on its building of cable systems in Thailand, Taiwan and in Japan and with Cox Media provided market and detailed broadband business models for Mitsui & Co in Australia.
George has offices in Hong Kong and in Kuala Lumpur and has many years experience in providing technology advice in India, China, Taiwan, Japan, Hong Kong, Thailand, Singapore, Indonesia, Malaysia, the Philippines and in Australia. George is one of the founders and a Senior VP and on the board of directors of MediaCell Inc. a leading technology provider of advanced broadband wireless systems, based in Denver Colorado.